SecurityWorldMarket

25/02/2014

S2 expands to support high growth regions

Framingham, Ma

S2 Security is expanding its international sales team to provide local support in the high-growth regions of Europe and Canada. S2 has appointed Lars Pedersen as Sales Director, Europe and Tim De Groot as Regional Sales Manager, Eastern Canada.
“S2 systems are installed in over 65 countries. We work with customers in regions throughout the world, and we continue to innovate our technology and expand our sales and engineering presence," said S2 Security CEO, John L. Moss. “The addition of Lars and Tim to our international team will ensure we have local experts to provide on-the-ground support in Canada and Europe, and closely follows the announcement of our new customer centre in Dubai."

As Sales Director, Mr. Pedersen will lead S2 business development and channel expansion in the Nordic countries, Central Europe, and the UK and Ireland. He has more than two decades of experience in the physical security industry with both security management and video management systems. Previously, Lars served as Director of Eastern and Northern Europe for the Lenel unit of UTC.

As Regional Sales Manager, Eastern Canada, Mr. De Groot rounds out S2’s Canada-based sales and business development team. He joins S2 from ADI (Honeywell) where he led business development for the Ontario region. Tim’s background includes serving as Eastern Canada account manager, video products, at Dedicated Micros, and Canada District Manager, video and access control, at Honeywell.


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